diff --git a/client/layout/masterbar/logged-in.jsx b/client/layout/masterbar/logged-in.jsx
index cb2be558eb6f3..88cd83d10d537 100644
--- a/client/layout/masterbar/logged-in.jsx
+++ b/client/layout/masterbar/logged-in.jsx
@@ -487,7 +487,11 @@ class MasterbarLoggedIn extends Component {
 				tooltip={ translate( 'Read the blogs and topics you follow' ) }
 				preloadSection={ this.preloadReader }
 				hasGlobalBorderStyle
-			/>
+			>
+				<span class="masterbar__icon-label masterbar__item-reader-label">
+					{ translate( 'Reader' ) }
+				</span>
+			</Item>
 		);
 	}
 
diff --git a/client/layout/masterbar/style.scss b/client/layout/masterbar/style.scss
index 890540443c395..da581895b77cb 100644
--- a/client/layout/masterbar/style.scss
+++ b/client/layout/masterbar/style.scss
@@ -845,6 +845,10 @@ body.is-mobile-app-view {
 	}
 }
 
+.masterbar__item-reader-label {
+	padding-left: 6px;
+}
+
 .masterbar-cart-button {
 	svg {
 		overflow: visible;