2025 Q1 Event - Promotion

[allella]

See our earlier Promotion issues for past notes and context.

• Confirm the event date and time and that the venue has been confirmed and RESERVED
• Logo - Pam and Olivia created neon logo concepts. Jim has those files saved.
• Create and promote on the existing Meetup.com account
  • Add themed banner / hero image and sponsor logo - see the pilot event for an example
  • Add a text AND link to the sponsor's website in the event post
  • Confirm any link to a sponsor is ONLY to their homepage and not to a page for a specific product or service
  • Meetup only allows 1 question to be added to each event. We are currently collecting Topics of interests
  • Add RefactorGVL text link to the bottom of the event description.
  • Food menu
  • Schedule
• When referencing the sponsor (Slack, Meetup, etc), include a hyperlink to their homepage. This will help viewers and avoid linking to a specific product or service.
• Publish the Meetup listing and approve the announcement
• Add date and speakers to HG Nights website page.
• (Pam) HG Nights themed Graphic with the schedule, sponsor logos / recognition, for large TV
• Update Meetup page with the speakers and agenda by using a "Comment" on the event, not a message to the entire membership
• Announce in the #events Slack channel
• Announce on OpenWorks’ Basecamp
• Announce HG Nights on the local Reddit, but NOT as a standalone post (which they may flag). Post as a comment to the latest "What's Happening in Greenville?" post.
• Share via on other community boards / mailing lists - Synergy Mill, Beer & Napkins, StartUpGVL Slack, any other Meetup groups?
• Ask Carolina Code School / Build Carolina to promote to their audience - ask Lauren McGlamery
• Coordinate with the volunteer who is taking photos at the event for use in future promotions for HG Nights and other HG things.
• Invite local writers / journalists to attend and cover the event
• Share on any social media accounts
• Have organizers share on their own social media accounts
• Considering mentioning any upcoming conferences
• Swag - HackGreenville and/or Sponsor swag table
• A day or so before the event, send a follow-up announcement to those who registered with:
  • Directions
  • Parking and parking deck fees
  • Entrances / Doorbell - for OpenWorks we know have a guest access page, which could be shared in the Meetup listing and as a reminder a day or two before the event.
  • Any street closures due to festivals, events at The Well, or downtown construction
  • Expectations for coming and going from rooms and social area
  • Accessibility - confirm handicap accessible parking and access to the building