STYLESHEET.md

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Editorial Style Sheet

Developers contributing to Cordova are already familiar with coding best practices. What you'll find here are best practices when writing tech doc addressed to Cordova developers. A consistent set of standards helps tie together doc, and makes it seem like it's written with one voice.

There are two basic kinds of tech doc: reference content and expository "guide" content. Reference doc tends to be self-contained, descriptive, and scoped without context: e.g., detailing an API interface and its members. Guide content is prescriptive, linear, and part of a larger story. How do you typically use the API (or whatever), what do you need to know first, what are the limits to what you can use it for, etc. Guide content is oriented more around tasks, common use cases, or especially now in Cordova's case, alternative workflows. It may not be obvious, but if you first ask yourself what purpose the doc you're editing serves, it improves its quality immensely.

These guidelines are not necessarily set in stone. If you think of alternatives or exceptions, please note them here. Some of the issues identified below are listed along with recursive grep commands to help identify them in Markdown.

Structure and Flow

• Provide Context: Each page of expository doc should start with a short paragraph summarizing the subject matter, and serving as necessary connective tissue to other doc. Link to other related & prerequisite topics, especially for likely workflow scenarios. E.g., Plugman doc is most appropriate for platform-specific shell-tool workflow, not for the CLI even though it underlies it invisibly.

• Valid Heading Structure: One title only (an A-head) at the top of the page. No jumps to C-heads. Do not follow a heading with a subheading with no intervening introductory text.

    grep -hr '^#' *        # Lists all headings; use '#' prefixes rather than underlines
  

• Flatten Content: Use B-heads to divide each page's content. Please avoid C-heads. Readers tend to lose context once content gets that nested. Think: "blog post."

    grep -hr '^###' *      # Identifies C-heads
  

• Consistent Headings: Try to match verb tense in headings. That is, if one is task-based and reads "Adding a Platform," the other should be "Developing for Android" rather than "Android Development"

• Heading Content: In reference doc, preserve case in titles and headings. In guide doc: Initial Cap Words in Headings, Except for Short Prepositions or Conjunctions. Also Init-Cap Around Hyphens. No punctuation at the end of a heading, and avoid punctuation within headings. Do not prefix headings with numbers.

    grep -hr '^#' * | sed 's/^#*//g' | grep '[^A-Za-z0-9 ]'
  

• Heading Fonts: In reference doc, do not apply font formatting to standalone member names such as compass.getCurrentHeading. Minimize font changes within headings. If necessary, only apply italic.

• Listings: Use numbered lists for sequential procedures or ranked content only, otherwise use bullet lists. Precede lists with text that introduces them, preferably ending with a colon (:). Do not allow single-item lists. Use bullet lists only to indicate a clear set of choices that you first introduce, not as a substitute for a series of regular paragraphs. Avoid nested lists, for the same reason you avoid C-heads. Do not indent top-level lists.

• Punctuating and Formatting Lists: Append periods to bullet and number list items that consist of full sentences. No periods when bullet items are sentence fragments, except in bullet lists that need internal consistency. To improve readability, add vertical space around top-level bullet/numbered list items that consist of full sentences. OK to vertically collapse lists of short, easily scannable items.

• Procedure Lists: Don't break out separate procedure items for (1) do this, followed by (2) this describes what just happened, then (3) do that. Prefer (1) Do this. It does so-and-so, which you might see in some result. (2) Do that...

• Topic/Comment Lists: For bullet lists that provide short topics followed by comments, bold the topic, then merge the comment on the same line, separated with a colon unless the topic features trailing punctuation. This list item provides an example. Bolded Topic Text Follows Same Init-Cap Rule as Headings.

• Notes: Bold and all-cap NOTE:, with colon outside, always at the start of a paragraph, never mid-paragraph. Do not incorporate this font change into a sentence as in "Note that..." but OK to start a sentence: "Note that..." when the information is less consequential. Do not apply bullet/number list formatting.

    grep -hr ':__' *
    grep -hr ' __NOTE' *
    grep -hr 'Note:' *
  

• Warnings/Tips: As an alternative to NOTE:, use WARNING: for serious matters, or TIP: to pass along useful tricks or context.

    grep -hri 'Tip:' *
    grep -hri 'Warning:' *
  

• Minimize Notes: Avoid too many notes and warnings, as it implies a haphazard development environment with too many variable factors that divert the reader's attention. Try to clarify variations on a procedure within the text. Try to focus attention on information specific to Cordova, not on background knowledge.

Language and Tone

• Not So Imperative: As a rule of thumb, avoid the word "must" and unnecessarily imperative statements in general. E.g., instead of "Commands must be run from a cmd or powershell prompt," try "You can run commands either from a cmd or powershell prompt."

    grep -hri '\<must\>' *
    grep -r '\<requires*\>' *
  

• Avoid the Willies: Use present tense. "This happens," not "this will happen." Future tense comes off as a tenuous prediction. Rule of thumb: avoid the word "will."

    grep -hri '\<will\>' *
  

• Avoid Passive Voice: Past-tense passive voice is to be avoided. E.g., "the pause event fires when..." rather than "the pause event is fired when..." Rule of thumb: banish verbs ending in "ed". Passive voice is more appropriate for reference doc, you should still avoid it when there's a better active-voice alternative.

    grep -hr '\<is [a-z]*ed\>' *
    grep -hr '\<be [a-z]*ed\>' *
    grep -hr '\<was [a-z]*ed\>' *
  

• Not Kidding, Use Present Tense: Minimize verbs ending with "ing": "This is necessary to provide...", not "This is necessary for providing..."

    grep -hr '\<for [a-z]*ing\>' *
    grep -hr '\<by [a-z]*ing\>' *
  

• Use Action Verbs: Avoid weak verbs like "is" or "has." The sentence in the item above could stand improvement.

• Noun Phrase Jargon: Avoid noun modification concatenation somnambulation obfuscation. Use your judgement and ask yourself if readers might not actually know what some noun phrase means. If so, explain the actual concept it represents, in this case: "Avoid stringing nouns together into long phrases that come off as impenetrable shop talk that puts everybody to sleep."

• Use Possessives: Possessives sound more familiar and colloquial: "the device's home screen" rather than clumsier: "the home screen of the device"

    grep -hr '\<of the\>' *
  

• The Brothers Karmazov: 'The FOO file', not 'the file FOO', no matter how long FOO's path is. Rule of thumb: would you say it when speaking out loud?

• Serial comma: This, that, and the other.

• Do not drop articles: "In the Bada IDE", not "In Bada IDE"

• Do not start a sentence with a lowercase member name. E.g., "Does not support filter" rather than "filter is not supported"

    grep -hr '\. `' *
  

• Do not refer to "I," the author of the documentation, as in "What I am going to show you now." Likewise avoid "we" and "let's," so instead of "We see that..." try "You see that" or "Note that..." Readers want to focus on whatever they're working on, not on you.

    grep -hr '\<I\>' *
  

• OK to refer to "you," the developer, but only sparingly, e.g., to avoid the passive voice. Also do not use "your" as a routine substitute for "the" or "a" when referring to a noun.

    grep -hri '\<your*\>' *
  

• Avoid em dash clauses--they unnecessarily break up the text--and parenthical statements (which can also be distracting). If you do include either, remove spaces around the dashes (punctuate fragments outside of paren's). (Punctuate full sentences inside of parens.)

• Refer to this Guide or section, not this document, page, or anything else.

In-line Font Formatting

• Use monospace for all-purpose nouns used in programming, e.g.: API interfaces, methods, properties, literal values, Unix commands, pathnames, filenames, etc.

• Use bold for on-screen items, such as the names of menu items, buttons, and check boxes.

• Use italics for emphasis, simple mathematical expressions, and variable items (e.g., x/y coordinates).

• Do not use ALL CAPS for emphasis. (Exception: in code comments)

• Do not use "quote characters" to deliniate in-line text unless required as part of a value. E.g., not OK to refer to the "text-align" property. OK to set the CSS text-align property to left, and the content property to "This is some quoted text." (Exception: within code comments)

• Do not combine in-line formatting such as monospace italic.

• Use the markup system's shorthand characters rather than embedded HTML <em>...</em> or <code>...</code>.

Usage

• "User" may refer to the end user, not to an application's "developer" who is presumably reading the doc. Refer to plural "users" as "they" to avoid singular he/she pronoun problems. Also avoid "his" and "her".

    grep -hri '\<s*he\>' *
    grep -hri '\<his\>' *
    grep -hri '\<her\>' *
  

• WebView, not Webview. (OK to use lowercase webview in code)

• "In-line" rather than "inline" in ordinary text, e.g., outside of technical terms.

• "Plugman" in generic references, plugman when referring to the actual utility as invoked on the command line.

• metadata.

• Xcode.

• "splash screen" unless specifically referring to the name of the API.

• 'Directory', not 'folder'; may be exceptions in some GUI contexts.

• Prefer "can't" over "cannot"; sounds more relaxed.

• Subdirectory, not sub-directory

• 'Press' a button on the screen; 'type' a key; do not 'hit' either.

• 'Set up' as verb, 'setup' as noun.

• 'handheld' not 'hand held' or 'hand-held'

• Filename, not file name

• 'JavaScript' (but lowercase when MIME type)

• Unix, not unix

• Mac "OS X", not "OSX"

• BlackBerry, not Blackberry

• "BlackBerry 10," not "BlackBerry10"

• Prefer "emulator" over "simulator"; clarify when interfaces refer to them differently.

• Use "app" for mobile apps, and "application" for presumably more complex desktop affairs. E.g., you may use the Xcode application to help you write an iOS Cordova app. Consider "app" a valid word rather than a contraction, so use "apps" rather than "app's" as plural.

• Likewise, "repo" is OK to substitute for "repository"

• Prefer generic "SDK" over "IDE", or "SDK tools" when referring to dedicated GUI coding environments such as Eclipse. (OK to refer to specific tools as IDEs if that's how they self-identify.)

• Remove superfluous "navigate to" wherever possible, unless you need to cd to a particular directory to launch a command. Instead of "Navigate to the D directory and edit the F file," prefer: "Edit the D/F file." And don't tell people which text editor to use. That's fascist.

• An XML/HTML 'element' rather than 'tag'

• Without getting into any pointless arguments about object-oriented programming, it's a "method" when called on an object. Refer to "function" only when unspecified, e.g. you can implement a "callback function" as an object method, but not necessarily.

• Use parentheses when referring to method() and function() names. (Exception: when assigning a reference to the object rather than calling it as a method.)

• Spell out "and" and "or"; do not substitute with "&" or "/" within text.

• "and/or" is unnecessary; "or" usually makes that implicit.

• Avoid unnecessary/gratuitous slash-delimited alternators in text, as in this example (but OK to refer to try/catch blocks).

• Avoid trailing (s) to denote optional plural. It's usually implicit. E.g., "return information about any captured image files", not "file(s)"

• Avoid the word "multiple" wherever possible. It's one of those unnecessary words up there with "myriad" or "plethora." What ever happened to "several"?

Punctuation

• Append colon to text that introduces a code snippet or image.

• Use → arrow entities (→) for hierarchical menus or sequences of nested dialog boxes.

Common Grammatical Errors

• Hyphenate Adjective Phrases: E.g., "command-line tools", but not when it's a noun, as in "the command line."

• It's a Crazy Language, but its Rules Eventually Make Sense: Hyphenate "it's" only for "it is," not for possessive.

• Plural Possessives: E.g., Obtain a user's permission, but collectively, get users' permission.

• Do not use apostrophes for plural, so "...manages core APIs," not api's or API's. Only use apostrophes for possessives, e.g. "the API's members"

• "applications" not "app's" for plural

• Do not hyphenate adverbs, as it's implict they modify verbs. So, "commonly seen problems," not "commonly-seen problems"

• Use semicolons to separate short, closely related clauses that can stand alone grammatically as full sentences. Use commas to separate clauses where one is a sentence fragment. E.g., "This is a clause, along with this." vs. "This can serve as a sentence; this can too."

• If a sentence with semicolons runs on too long, it's time to break it out into separate sentences. Rewrite this... "This can serve as a sentence; this can too, along with related information." ...as... "This can serve as a sentence. This can too, along with related information."

• This can serve as a sentence and this can also serve as a sentence but you need to use commas to separate this big mess.

Content-specific

• Refer to the default app as "Hello World", regardless of what it actually displays.

• Refer to the default plugin demo as "Echo"

• Keep the term "hybrid" app confined to two scenarios: (1) an app whose developer has to supply components that bridge native & webview, e.g., custom plugins, or an embedded webview component. (2) An app with an InAppBrowser, that is a web-based app that itself opens a web page. Don't apply to a garden-variety "cross-platform" app that is Cordova's bread and butter.

Links

• Use titles in link text, never 'click here'. Consider using the link's domain name as a substitute.

• Domain names are OK as a link's display text, but not full scheme-qualified URLs. No bare URLs in text outside of code.

    grep -hr '\[http' *
  

Miscellaneous

• OK to use shorthand notation for version ranges, e.g. "5.0+" rather than "(OS 5.0 and higher)"

• Use space characters rather than tabs in code blocks.