diff --git a/enterprise_catalog/apps/catalog/models.py b/enterprise_catalog/apps/catalog/models.py
index eb72ad045..d3f4e01db 100644
--- a/enterprise_catalog/apps/catalog/models.py
+++ b/enterprise_catalog/apps/catalog/models.py
@@ -493,6 +493,26 @@ def get_xapi_activity_id(self, content_resource, content_key):
         return xapi_activity_id
 
 
+class ContentMetadataManager(models.Manager):
+    """
+    Customer manager for ContentMetadata that forces the `modified` field
+    to be updated during `bulk_update()`.
+    """
+
+    def bulk_update(self, objs, fields, batch_size=None):
+        """
+        Updates the `modified` time of each object, and then
+        does the usual bulk update, with `modified` as also
+        a field to save.
+        """
+        last_modified = localized_utcnow()
+        for obj in objs:
+            obj.modified = last_modified
+        fields += ['modified']
+
+        super().bulk_update(objs, fields, batch_size=batch_size)
+
+
 class ContentMetadata(TimeStampedModel):
     """
     Stores the JSON metadata for a piece of content, such as a course, course run, or program.
@@ -556,6 +576,8 @@ class ContentMetadata(TimeStampedModel):
 
     history = HistoricalRecords()
 
+    objects = ContentMetadataManager()
+
     class Meta:
         verbose_name = _("Content Metadata")
         verbose_name_plural = _("Content Metadata")
diff --git a/enterprise_catalog/apps/catalog/tests/test_models.py b/enterprise_catalog/apps/catalog/tests/test_models.py
index d87401066..b961686fd 100644
--- a/enterprise_catalog/apps/catalog/tests/test_models.py
+++ b/enterprise_catalog/apps/catalog/tests/test_models.py
@@ -573,3 +573,20 @@ def test_associate_content_metadata_with_query_guardrails(self, mock_client):
         catalog.catalog_query.modified = localized_utcnow()
         update_contentmetadata_from_discovery(catalog.catalog_query)
         assert len(catalog.catalog_query.contentmetadata_set.all()) == 1
+
+    def test_bulk_update_changes_modified_time(self):
+        """
+        Test that `ContentMetadata.objects.bulk_update()` changes
+        the modified time of the updated records.
+        """
+        original_modified_time = localized_utcnow()
+        records = factories.ContentMetadataFactory.create_batch(10, modified=original_modified_time)
+
+        for record in records:
+            record.json_metadata['extra_stuff'] = 'foo'
+
+        ContentMetadata.objects.bulk_update(records, ['json_metadata'], batch_size=10)
+
+        for record in records:
+            record.refresh_from_db()
+            self.assertGreater(record.modified, original_modified_time)