diff --git a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/build.sh b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/build.sh
index 48e96fd..6bf1a82 100755
--- a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/build.sh
+++ b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/build.sh
@@ -210,6 +210,8 @@ dump_build_version() {
 }
 
 main() {
+  run_hooks "pre-build"
+
   check_requirements
 
   command_before_build
@@ -229,6 +231,8 @@ main() {
   dump_build_version
 
   command_after_build
+
+  run_hooks "post-build"
 }
 
 (return 0 2>/dev/null) && sourced=1
diff --git a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions.sh b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions.sh
index ebf5c04..569d357 100755
--- a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions.sh
+++ b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions.sh
@@ -134,3 +134,14 @@ check_command() {
     error "Error: $1 is required but not installed."
   fi
 }
+
+run_hooks() {
+  local hook="${1:-}"
+  if [[ -n "${hook}" ]] && [[ -d "$(app_path)/hooks/${hook}.d" ]]; then
+    for file in "$(app_path)"/hooks/"${hook}.d"/*.sh; do
+      log "Running ${file} for ${hook}"
+      # shellcheck disable=SC1090
+      source "${file}"
+    done
+  fi
+}
diff --git a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions_test.sh b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions_test.sh
index c3a09dc..0b1a72b 100644
--- a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions_test.sh
+++ b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/functions_test.sh
@@ -74,7 +74,7 @@ function test_app_path() {
   assert_equals "/app" "$(app_path)"
 }
 
-function version_gt() {
+function test_version_gt() {
   assert_true "$(version_gt '2.4.4' '2.3.99')"
   assert_false "$(version_gt '2.3.99' '2.4.4')"
   assert_false "$(version_gt '2.4.4' '2.4.4')"
@@ -82,3 +82,11 @@ function version_gt() {
   assert_false "$(version_gt '2.3.99' '2.4')"
   assert_false "$(version_gt '2.4' '2.4')"
 }
+
+function test_run_hooks() {
+  local APP_PATH="./test-data/app"
+  mkdir -p "${APP_PATH}/hooks/test.d"
+  printf "#!/bin/bash\necho 'test-123'" >"${APP_PATH}/hooks/test.d/01-test.sh"
+  assert_contains "test-123" "$(run_hooks 'test')"
+  rm -fr "./test-data"
+}
diff --git a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/install.sh b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/install.sh
index 862de77..bfcbe02 100755
--- a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/install.sh
+++ b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/install.sh
@@ -594,8 +594,6 @@ magento_publish_config() {
 }
 
 main() {
-  check_requirements
-
   LOCKFILE="$(shared_config_path)/.deploy.lock"
   readonly LOCKFILE
 
@@ -604,6 +602,10 @@ main() {
 
   lock_acquire "${LOCKFILE}"
 
+  run_hooks "pre-install"
+
+  check_requirements
+
   conditional_sleep
   command_before_install
   bootstrap_check
@@ -630,6 +632,8 @@ main() {
   magento_publish_config
 
   command_after_install
+
+  run_hooks "post-install"
 }
 
 (return 0 2>/dev/null) && sourced=1
diff --git a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/post-start.sh b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/post-start.sh
index 9a3f027..c44ce80 100755
--- a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/post-start.sh
+++ b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/post-start.sh
@@ -21,6 +21,8 @@ fi
 create_symlink() {
   mkdir -p "$(app_path)/app/etc"
   ln -sf "$(shared_config_path)/app/etc/env.php" "$(app_path)/app/etc/env.php"
+
+  run_hooks "post-start"
 }
 
 main() {
diff --git a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/pre-stop.sh b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/pre-stop.sh
index 3a51d9f..3f4f810 100755
--- a/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/pre-stop.sh
+++ b/images/php-fpm-rootless/magento2-web/context/rootfs/home/www-data/.local/bin/pre-stop.sh
@@ -26,6 +26,8 @@ main() {
   trap 'trapinfo $LINENO ${BASH_LINENO[*]}' ERR
 
   lock_deploy
+
+  run_hooks "pre-stop"
 }
 
 (return 0 2>/dev/null) && sourced=1
diff --git a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/build.sh b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/build.sh
index 48e96fd..6bf1a82 100755
--- a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/build.sh
+++ b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/build.sh
@@ -210,6 +210,8 @@ dump_build_version() {
 }
 
 main() {
+  run_hooks "pre-build"
+
   check_requirements
 
   command_before_build
@@ -229,6 +231,8 @@ main() {
   dump_build_version
 
   command_after_build
+
+  run_hooks "post-build"
 }
 
 (return 0 2>/dev/null) && sourced=1
diff --git a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions.sh b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions.sh
index ebf5c04..569d357 100755
--- a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions.sh
+++ b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions.sh
@@ -134,3 +134,14 @@ check_command() {
     error "Error: $1 is required but not installed."
   fi
 }
+
+run_hooks() {
+  local hook="${1:-}"
+  if [[ -n "${hook}" ]] && [[ -d "$(app_path)/hooks/${hook}.d" ]]; then
+    for file in "$(app_path)"/hooks/"${hook}.d"/*.sh; do
+      log "Running ${file} for ${hook}"
+      # shellcheck disable=SC1090
+      source "${file}"
+    done
+  fi
+}
diff --git a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions_test.sh b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions_test.sh
index c3a09dc..0b1a72b 100644
--- a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions_test.sh
+++ b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/functions_test.sh
@@ -74,7 +74,7 @@ function test_app_path() {
   assert_equals "/app" "$(app_path)"
 }
 
-function version_gt() {
+function test_version_gt() {
   assert_true "$(version_gt '2.4.4' '2.3.99')"
   assert_false "$(version_gt '2.3.99' '2.4.4')"
   assert_false "$(version_gt '2.4.4' '2.4.4')"
@@ -82,3 +82,11 @@ function version_gt() {
   assert_false "$(version_gt '2.3.99' '2.4')"
   assert_false "$(version_gt '2.4' '2.4')"
 }
+
+function test_run_hooks() {
+  local APP_PATH="./test-data/app"
+  mkdir -p "${APP_PATH}/hooks/test.d"
+  printf "#!/bin/bash\necho 'test-123'" >"${APP_PATH}/hooks/test.d/01-test.sh"
+  assert_contains "test-123" "$(run_hooks 'test')"
+  rm -fr "./test-data"
+}
diff --git a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/install.sh b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/install.sh
index 862de77..bfcbe02 100755
--- a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/install.sh
+++ b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/install.sh
@@ -594,8 +594,6 @@ magento_publish_config() {
 }
 
 main() {
-  check_requirements
-
   LOCKFILE="$(shared_config_path)/.deploy.lock"
   readonly LOCKFILE
 
@@ -604,6 +602,10 @@ main() {
 
   lock_acquire "${LOCKFILE}"
 
+  run_hooks "pre-install"
+
+  check_requirements
+
   conditional_sleep
   command_before_install
   bootstrap_check
@@ -630,6 +632,8 @@ main() {
   magento_publish_config
 
   command_after_install
+
+  run_hooks "post-install"
 }
 
 (return 0 2>/dev/null) && sourced=1
diff --git a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/post-start.sh b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/post-start.sh
index 9a3f027..c44ce80 100755
--- a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/post-start.sh
+++ b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/post-start.sh
@@ -21,6 +21,8 @@ fi
 create_symlink() {
   mkdir -p "$(app_path)/app/etc"
   ln -sf "$(shared_config_path)/app/etc/env.php" "$(app_path)/app/etc/env.php"
+
+  run_hooks "post-start"
 }
 
 main() {
diff --git a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/pre-stop.sh b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/pre-stop.sh
index 3a51d9f..3f4f810 100755
--- a/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/pre-stop.sh
+++ b/images/php-fpm/magento2-web/context/rootfs/usr/local/bin/pre-stop.sh
@@ -26,6 +26,8 @@ main() {
   trap 'trapinfo $LINENO ${BASH_LINENO[*]}' ERR
 
   lock_deploy
+
+  run_hooks "pre-stop"
 }
 
 (return 0 2>/dev/null) && sourced=1