Eyes of Fashion - Digital Fashion Platform & Gamification

[EyesoFashion]

Let’s construct a fresh fashion sector where everyone engages and benefits.
We’re forging a fresh fashion landscape that empowers creators, dismantling traditional barriers and ushering in an economy where our talent is finally matched by our financial gains.
In this emerging paradigm, every person can shape the fashion narrative, armed with the tools to materialize their visions and a supportive network to promote, distribute, and market their creations.

Collaborations unfold seamlessly worldwide, culminating in multi-creator digital assortments that afford each of us the chance to gain recognition and sustainably monetize our endeavors.
In this decentralized realm of fashion, we craft our own strategies, establish our own currency, and construct our own frameworks, fostering an ecosystem that serves us all.

We are Eyes of Fashion, we minted successfully in 2022.
In our 2 years we’ve been very active with digital fashion & partnerships.

Our co-founder is Talia Zoref, a very known illustrator in the fashion industry.
We are a women-led project & would like to open more doors for women in web3, especially after the backlash that Binance got from the women’s event they did where they gave free perfume…

The need here is to create a conferrable platform & support to on-board to web3, we attend to do that (and already did) in digital & phygital fashion.

We are building a new platform for AR try-on wear & exploring the wear to earn options.
The platform will fetch our 3D NFTs (With locked content) and will let the owner wear them in our web & mobile app.

We will have this project exclusively on Avax and bring in brands to use our digital fashion platform, and as a result to have more traffic and publicity to Avax.

in addition we are adding gamification of location based rewards (Play / Walk 2 earn), utilizing designers & bands stores locations to receive digital ($Token, NFTs, Loyalty) & IRL rewards.

Attaching our pitch deck.
Eyes of Fashion - Pitch Deck

Benefit to Secret Ecosystem?
Bring in designers & brands to use our digital fashion platform, and as a result to have more traffic and publicity to Avax.
Alleviate community designers & artists on-chain, onboarding from web2 to web3.
% of sales will be used to incentivize community.

MARKET OPPORTUNITY

• Fashion is one of three top categories that Millennials splurge or treat themselves.
• 84% of Gen Z say their online identities are their “most authentic” selves.
• 50% of US consumers are interested in purchasing a digital asset in the next 12 months.
• The digital fashion market is valued at $31 billion.
• The global fashion market is estimated to be worth over $1.5 trillion.

Links -
https://linktr.ee/EyesofFashion

Talia Zoref -
https://www.taliazoref.com/
https://www.instagram.com/taliazorefstyle/
https://twitter.com/TaliaZoref

Assaf Sela -
15 Years in tech & bizdev
https://twitter.com/sinta90210

Email Address(es):
[email protected]

Funding & Milestones

Milestone 1: Dapp launch on Secret - 4 months - $40,000
Develop Web app digital fashion marketplace (frontend+backend)
Launch ERC1155 & ERC721 contracts on Secret
Launch abstract wallet to cover gas fees (ERC 4337) & seamless login
Connect Web app with Secret blockchain
Launch first NFT (Digital Fashion to be worn) on Secret ft. designer.
PR, and partnership campaigns.
Project management = $3,000
Front-end development + 3D = $12,000
Back-end development = $9,500
Blockchain development = $7,000
Marketing manager = $5,000
Other (unexpected) expenses (licenses, software, tx fees): $3,000

Milestone 2: Reach 5k users - 6 months - $30,000
Launching new collection + Onboarding new designers & brands.
Launch $FSHN (ERC-20) token on Secret
Launch Play / Walk 2 earn on Secret
Staking program development
PR, and partnership campaigns
Project management = $3,000
Community manager = $6,000 (Milestone 1+ 2)
Front-end development + 3D = $5,000
Back-end development = $3,000
Blockchain development = $2,000
Marketing manager = $3,500
Partnerships manager - $7,000
Other (unexpected) expenses (licenses, software, tx fees): $1,000

Milestone 3: Reach 10k users - 10 months - 20,000
Launching new collection + Onboarding new designers & brands.
Community activation, quests & more.
Community manager = $6,000
Marketing manager = $7,000
Partnerships manager - $7,000