EXAMPLE - Sprint 1 Target Users Description

[HomieOmie]

Brief: One of the Sprint 1 deliverables is to expand on who are target users are and why. From our last team meeting and based on our user study results, we decided that our app is open to the general public but it may mostly target users more active on social media platforms as well as users who are interested in fashion trends / the fashion industry. We need to write a paragraph explaining who are target users are and why

Questions that should be addressed in the paragraph(s)

• Who are our target users?
• How did we decide who are target users are?
• Do we expect our target users to change in the future?