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University of Waterloo HTML email system

Documentation for how to use this HTML email template system.

Layout variations

There are three layout variations available: one column, one column with sub-hero images, and two column. Each of these layouts has their own available options within. Please keep in mind that all options are meant to be commented or un-commented depending on whether the design calls for them to be used. Be dilligent when adding/removing comment tags so that the overal layout is not adversely affected.

ONE-COLUMN

This template has options for:

  • Right-aligned body copy inline image
  • Left-aligned body copy image
  • Button row below body copy

ONE-COLUMN WITH SUB-HERO IMAGES

This template has the same options as above along with the extra row to accomdate a row of images underneath the hero image.

TWO-COLUMN

This template has options for:

  • Left column inline image (full column width)
  • Right column right-aligned body copy image
  • Right column left-aligned body copy image
  • Right column button row below body copy

Pre-production

Once you have completed building the email you must go through a series of steps to get the code ready to be distributed.

Inlining CSS

This is the most important step since most email clients do not support linking external stylesheets. There are a number of online inliners but the one we recommend is the Inky inliner by Zurb since we are also using their Ink email framework to begin with.

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  • HTML 75.7%
  • CSS 24.3%