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feat(http): Add X-Robots-Tag header (#37079)
* feat(http): Add X-Robots-Tag header * Update files/en-us/web/http/headers/x-robots-tag/index.md * Update files/en-us/web/http/headers/x-robots-tag/index.md Co-authored-by: Estelle Weyl <[email protected]> * Update files/en-us/web/http/headers/x-robots-tag/index.md Co-authored-by: Estelle Weyl <[email protected]> * Update files/en-us/web/http/headers/x-robots-tag/index.md Co-authored-by: Estelle Weyl <[email protected]> * Apply suggestions from code review Co-authored-by: Estelle Weyl <[email protected]> * Update files/en-us/web/http/headers/x-robots-tag/index.md Co-authored-by: Estelle Weyl <[email protected]> * Update files/en-us/web/http/headers/x-robots-tag/index.md * Update files/en-us/web/http/headers/x-robots-tag/index.md Co-authored-by: Estelle Weyl <[email protected]> * feat(http): X-Robots-Tag header, robots.txt * Update files/en-us/web/http/headers/x-robots-tag/index.md * Update files/en-us/web/http/headers/x-robots-tag/index.md Co-authored-by: Estelle Weyl <[email protected]> * Apply suggestions from code review Co-authored-by: Vadim Makeev <[email protected]> * Update files/en-us/web/http/headers/x-robots-tag/index.md Co-authored-by: Vadim Makeev <[email protected]> * Update files/en-us/web/http/headers/x-robots-tag/index.md * Update files/en-us/web/http/headers/x-robots-tag/index.md * chore(http): improvements following reviewer feedback * chore(http): improvements following reviewer feedback --------- Co-authored-by: Estelle Weyl <[email protected]> Co-authored-by: Vadim Makeev <[email protected]>
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--- | ||
title: X-Robots-Tag | ||
slug: Web/HTTP/Headers/X-Robots-Tag | ||
page-type: http-header | ||
status: | ||
- non-standard | ||
--- | ||
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{{HTTPSidebar}} | ||
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The **`X-Robots-Tag`** {{Glossary("response header")}} defines how {{glossary("Crawler", "crawlers")}} should index URLs. | ||
While not part of any specification, it is a de-facto standard method for communicating with search bots, web crawlers, and similar user agents. | ||
Search-related crawlers use the rules from the `X-Robots-Tag` header to adjust how to present web pages or other resources in search results. | ||
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Indexing rules defined via `<meta name="robots">` elements and `X-Robots-Tag` headers are discovered when a URL is crawled. | ||
Specifying indexing rules in a HTTP header is useful for non-HTML documents like images, PDFs, or other media. | ||
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> [!NOTE] | ||
> Only cooperative robots follow these rules, and a crawler still needs to access the resource to read headers and meta elements (see [Interaction with robots.txt](#interaction_with_robots.txt)). | ||
> If you want to prevent bandwidth consumption by crawlers, a restrictive {{Glossary("robots.txt")}} file is more effective than indexing rules as it blocks resources from being crawled entirely. | ||
<table class="properties"> | ||
<tbody> | ||
<tr> | ||
<th scope="row">Header type</th> | ||
<td>{{Glossary("Response header")}}</td> | ||
</tr> | ||
<tr> | ||
<th scope="row">{{Glossary("Forbidden header name")}}</th> | ||
<td>No</td> | ||
</tr> | ||
</tbody> | ||
</table> | ||
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## Syntax | ||
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One or more indexing rules as a comma-separated list: | ||
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```http | ||
X-Robots-Tag: <indexing-rule> | ||
X-Robots-Tag: <indexing-rule>, …, <indexing-ruleN> | ||
``` | ||
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An optional `<bot-name>:` specifies the user agent that the subsequent rules should apply to: | ||
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```http | ||
X-Robots-Tag: <indexing-rule>, <bot-name>: <indexing-rule> | ||
X-Robots-Tag: <bot-name>: <indexing-rule>, …, <indexing-ruleN> | ||
``` | ||
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See [Specifying user agents](#specifying_user_agents) for an example. | ||
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## Directives | ||
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Any of the following indexing rules may be used: | ||
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- `all` | ||
- : No restrictions for indexing or serving in search results. | ||
This rule is the default value and has no effect if explicitly listed. | ||
- `noindex` | ||
- : Do not show this page, media, or resource in search results. | ||
If omitted, the page, media, or resource may be indexed and shown in search results. | ||
- `nofollow` | ||
- : Do not follow the links on this page. | ||
If omitted, search engines may use the links on the page to discover those linked pages. | ||
- `none` | ||
- : Equivalent to `noindex, nofollow`. | ||
- `nosnippet` | ||
- : Do not show a text snippet or video preview in the search results for this page. | ||
A static image thumbnail (if available) may still be visible. | ||
If omitted, search engines may generate a text snippet and video preview based on information found on the page. | ||
To exclude certain sections of your content from appearing in search result snippets, use the [`data-nosnippet` HTML attribute](https://developers.google.com/search/docs/crawling-indexing/robots-meta-tag#data-nosnippet-attr). | ||
- `indexifembedded` | ||
- : A search engine is allowed to index the content of a page if it's embedded in another page through iframes or similar HTML elements, in spite of a `noindex` rule. | ||
`indexifembedded` only has an effect if it's accompanied by `noindex`. | ||
- `max-snippet: <number>` | ||
- : Use a maximum of `<number>` characters as a textual snippet for this search result. | ||
Ignored if no valid `<number>` is specified. | ||
- `max-image-preview: <setting>` | ||
- : The maximum size of an image preview for this page in a search results. | ||
If omitted, search engines may show an image preview of the default size. | ||
If you don't want search engines to use larger thumbnail images, specify a `max-image-preview` value of `standard` or `none`. Values include: | ||
- `none` | ||
- : No image preview is to be shown. | ||
- `standard` | ||
- : A default image preview may be shown. | ||
- `large` | ||
- : A larger image preview, up to the width of the viewport, may be shown. | ||
- `max-video-preview: <number>` | ||
- : Use a maximum of `<number>` seconds as a video snippet for videos on this page in search results. | ||
If omitted, search engines may show a video snippet in search results, and the search engine decides how long a preview may be. | ||
Ignored if no valid `<number>` is specified. | ||
Special values are as follows: | ||
- `0` | ||
- : At most, a static image may be used, in accordance to the `max-image-preview` setting. | ||
- `-1` | ||
- : No video length limit. | ||
- `notranslate` | ||
- : Don't offer translation of this page in search results. | ||
If omitted, search engines may translate the search result title and snippet into the language of the search query. | ||
- `noimageindex` | ||
- : Do not index images on this page. | ||
If omitted, images on the page may be indexed and shown in search results. | ||
- `unavailable_after: <date/time>` | ||
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- : Requests not to show this page in search results after the specified `<date/time>`. | ||
Ignored if no valid `<date/time>` is specified. | ||
A date must be specified in a format such as {{RFC("822")}}, {{RFC("850")}}, or ISO 8601. | ||
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By default there is no expiration date for content. | ||
If omitted, this page may be shown in search results indefinitely. | ||
Crawlers are expected to considerably decrease the crawl rate of the URL after the specified date and time. | ||
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## Description | ||
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Indexing rules via `<meta name="robots">` and `X-Robots-Tag` are discovered when a URL is crawled. | ||
Most crawlers support rules in the `X-Robots-Tag` HTTP header that can be used in a `<meta name="robots">` element. | ||
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In the case of conflicting robot rules within the `X-Robots-Tag` or between the `X-Robots-Tag` HTTP header and the `<meta name="robots">` element, the more restrictive rule applies. | ||
For example, if a page has both `max-snippet:50` and `nosnippet` rules, the `nosnippet` rule will apply. | ||
Indexing rules won't be discovered or applied if paths are blocked from being crawled by a `robots.txt` file. | ||
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Some values are mutually exclusive, such as `index` and `noindex`, or `follow` and `nofollow`. | ||
In these cases, the crawler's behavior is undefined and may vary. | ||
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### Interaction with robots.txt | ||
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If a resource is blocked from crawling through a `robots.txt` file, then any information about indexing or serving rules specified using `<meta name="robots">` or the `X-Robots-Tag` HTTP header will not be detected and will therefore be ignored. | ||
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A page that's blocked from crawling may still be indexed if it is referenced from another document (see the [`nofollow`](#nofollow) directive). | ||
If you want to remove a page from search indexes, `X-Robots-Tag: noindex` will typically work, but a robot must first revisit the page to detect the `X-Robots-Tag` rule. | ||
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## Examples | ||
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### Using X-Robots-Tag | ||
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The following `X-Robots-Tag` header adds `noindex`, asking crawlers not to show this page, media, or resource in search results: | ||
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```http | ||
HTTP/1.1 200 OK | ||
Date: Tue, 03 Dec 2024 17:08:49 GMT | ||
X-Robots-Tag: noindex | ||
``` | ||
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### Multiple headers | ||
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The following response has two `X-Robots-Tag` headers, each with an indexing rule specified: | ||
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```http | ||
HTTP/1.1 200 OK | ||
Date: Tue, 03 Dec 2024 17:08:49 GMT | ||
X-Robots-Tag: noimageindex | ||
X-Robots-Tag: unavailable_after: Wed, 03 Dec 2025 13:09:53 GMT | ||
``` | ||
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### Specifying user agents | ||
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It's possible to specify which user agent the rules should apply to. | ||
The following example contains two `X-Robots-Tag` headers which ask that `googlebot` not follow the links on this page and that a fictional `BadBot` crawler not index the page or follow any links on it, either: | ||
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```http | ||
HTTP/1.1 200 OK | ||
Date: Tue, 03 Dec 2024 17:08:49 GMT | ||
X-Robots-Tag: BadBot: noindex, nofollow | ||
X-Robots-Tag: googlebot: nofollow | ||
``` | ||
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In the response below, the same indexing rules are defined, but in a single header. | ||
Each indexing rule applies to the user agent specified behind it: | ||
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```http | ||
HTTP/1.1 200 OK | ||
Date: Tue, 03 Dec 2024 17:08:49 GMT | ||
X-Robots-Tag: BadBot: noindex, nofollow, googlebot: nofollow | ||
``` | ||
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For situations where multiple crawlers are specified along with different rules, the search engine will use the sum of the negative rules. | ||
For example: | ||
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```http | ||
X-Robots-Tag: nofollow | ||
X-Robots-Tag: googlebot: noindex | ||
``` | ||
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The page containing these headers will be interpreted as having a `noindex, nofollow` rule when crawled by `googlebot`. | ||
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## Specifications | ||
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Not part of any current specification. | ||
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## See also | ||
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- {{Glossary("Robots.txt")}} | ||
- {{Glossary("Search engine")}} | ||
- {{RFC("9309", "Robots Exclusion Protocol")}} | ||
- [Using the X-Robots-Tag HTTP header](https://developers.google.com/search/docs/crawling-indexing/robots-meta-tag#xrobotstag) on developers.google.com |