The Marketing Settings
gives you the possibility to configure marketing-specific settings, which are:
- Google Analytics
- Google Search Console
- Google Tag Manager
Google Analytics code is automatically injected during the rendering of the page. See Google Analytics for details.
The Google Tag Manager code is built and injected in a similar way as the Google Analytics one and exposes the same customization possibilities through:
- the
GoogleTagManagerEvents::CODE_HEAD
andGoogleTagManagerEvents::CODE_BODY
events, each defining a set of customizable blocks - a dedicated template for both events, which can be customized from an event listener
For a more detailed description, see Google Service Integration