updated documentation a little

docs/Getting-started.rst

@@ -13,7 +13,13 @@ What makes AutoMapper interesting is that it provides some interesting conventio
 
 Why use Threenine.Map
 *********************
-
+Using AutoMapper, developers typically place mapping configuration in a completely separate profile class, which creates an artificial barrier between two things that 
+are likely to change together:  The Object Model and the mapping definition.  
+
+ Threenine.Map provides and alternative approach to help keep you Automapper Configuration logic clean and closer  to the object model you're mapping whether that be Domain Objects,
+ View Models and entities.
+
+ Using the magic of reflection and assembly scanning Threenine.Map will also ensure your mapping logic is available when needed.
 
 
 How to install