04: News

Title

(Page title for SEO)

Format:

• Following style guidelines for casing
• Generally no more than 70 characters (total)
• Format: Page name/keywords
• Note that the copy before the pipe is set at the site level; only include the copy before the pipe here
• Limit punctuation, except commas

Sample:

Helping people with Limited English Proficiency (LEP)

Description

(Meta description for SEO)

Format:

• 150-170 characters
• May end with a call to action
• Write for a human, but include keywords and 10x
• Begin with an action word

Sample:

description: Read about the partnership between 10x and TTS Public Benefits Studio's Notify.gov — helping benefits administrators stay in touch with benefit recipients.

Hero-banner

(Title and subtitle on page)

Format:

• Sentence case.
• Projects posts: Mention product name in title.

Sample:

Date

Format:

• YYYY-MM-DD

Sample:

date: "2022-10-04"

Theme

— update after discussion

Slug

Format:

• Short, descriptive, intuitive
• About 3-5 words long
• Lowercase, words separated by hyphens

Sample:

• slug: "2023-idea-submission"

Excerpt

(Descriptive text on News landing page)

Format:

• About 200 characters
• Abstract of key point of article, written to encourage readers to click through and read

Sample:

excerpt: "10x is pleased to announce that we are now accepting ideas through 11:59pm on November 30th, 2022. Any federal employee is eligible to submit an idea to 10x through our website using our submission form."

Tags

Format:

• Must have at least one of the following tags: Announcements, In-the-news, Perspectives, Projects
• Case and punctuation matter
• May have up to two tags, set up as an array
• Additional tags can be added as needed. Additional tags should allow users to find a group of posts on particular topics (not a single post)
• If you create additional tags, you also need to add the new tag to the tags-list on tags.md and on news.md

Sample:

tags: In-the-news

Redirect_from

(Redirecting pages that are no longer available to another, topically appropriate page)

Format:

• On line below redirect_from: tag, following hyphen
• Relative URL

Sample:

- /posts/2020-lightning-talks/

Body Copy

Format:

• Use standard markdown
• For In the media posts, including Disclaimer preceded by divider line (three hyphens)

Sample: