05: Investments

Portfolio order

Format: The portfolio file name begins with a number that controls the order in which the portfolios appear on the Investments landing page.

Sample:

04-digital-security.md

Title

(Page title for SEO)

Format:

• Following style guidelines for casing.
• Generally no more than 70 characters.
• Format: Page name/keywords | 10x
• Limit punctuation, except commas.

Sample:

Benefits eligibility and delivery | 10x

Hero-banner

(Title and subtitle on page)

Format:

• Sentence case.

Sample:

title: "Benefits eligibility and delivery" subtitle: "Reducing friction in navigating government benefits."

Landing-subtitle (Question on card on Investments landing page)

Format:

• Question format.

Sample:

landing-subtitle: Shouldn't it be easier for eligible people to find and receive public benefits?

Description

(Meta description for SEO)

Format:

• 150-170 characters.
• May end with a call to action.
• Write for a human, but include keywords and 10x.
• Begin with an action word.

Sample:

description: Learn how 10x projects help the public find out about benefits, eligibility, and how to apply.

Image-URL

Format:

• URL for image in repository.
• Icon appears on the Investments landing page.

Sample:

image-url: "/assets/images/benefits-eligibility-icon.webp"

Redirect_from

(Redirecting pages that are no longer available to another, topically appropriate page)

Format:

• On line below redirect_from: preceded by hyphen.
• Relative URL.

Sample:

Body Copy

Format:

• Use standard markdown.
• Attention-grabbing copy at the top of the body copy: <p class="usa-intro"> [Copy]

Sample: